Feed the Future’s EatSafe: Evidence and Action Towards Safe, Nutritious Food
EatSafe: Evidence and Action Towards Safe, Nutritious Food is a five-year Feed the Future (FTF) program, funded by USAID. EatSafe aims to enable sustainable improvements in the safety of foods in traditional markets in low and middle-income countries by designing and testing gender-sensitive interventions that reflect existing evidence and creating consumer demand for safe, nutritious foods. Program activities vary by country and are defined in consultation with USAID, governments, and local stakeholders. EatSafe is currently fully staffed and operating with Mission concurrence in Nigeria and will soon be operational in Ethiopia. EatSafe’s COVID-19 response are integrated within the Keeping Food Markets Working project in Kenya, Tanzania, Ethiopia and Bangladesh.
EatSafe has three main goals:
- Consolidate and generate knowledge and evidence about consumer values and perceptions related to food safety, gender roles and norms that may influence food-safety-related behavior among consumers, vendors and other actors in the supply chain, and quantified food safety risks in informal markets.
- Develop and test tools for consumers and market vendors to communicate about and/or reduce food safety risks.
- Generate evidence on how to engage and empower consumers to demand safe, nutritious foods.
The project will be implemented in two phases in each country:
- Phase 1—Building the foundation for success: Consolidate evidence, fill context-specific knowledge gaps, and test innovative consumer- and vendor-facing tools to create demand and reduce risk.
Phase 2—Gathering new knowledge and evidence to inform future programming: Implement a series of experimental interventions to generate new evidence on how to engage with and empower consumers to demand safe, nutritious foods.
EatSafe Surveys for Insights into Markets during COVID-19, which includes
- Bangladesh Bulletins | September 2020 - May 2021 and Traditional Market Report Issue 1 and Issue 2
- Kenya Bulletins | September 2020 - March 2021 and Traditional Market Report Issue 1 and Issue 2
- Nigeria Bulletins | October 2020 - August 2021 and Traditional Market Report Issue 1 and Issue 2
- Ethiopia Bulletins | November 2020 - February 2021
- Tanzania Bulletins | January - March 2021